In this episode of Scroll Halters, I interview Rory Stern of RFS Digital. He has been managing ads for businesses for over a decade. In that time, he has directly managed or overseen an ad spend of $78,000,000 on networks like Facebook, Instagram, and YouTube.
And in this show, he reveals some nuggets that can make or break your next ad campaign.
In this episode, you will discover…
- The most important part of every ad campaign (hint – it is not the ad itself)
- The best networks to run ads on
- How to choose the right media buyer