Cognism Ditched TOFU Marketing and Hit $441,000 with SEO and CRO (The Money Keyword Method)

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The Cognism blog was generating traffic, but not enough revenue. So, Joe Barron and his team decided to focus on BOFU content, SEO, and CRO. This helped them make $441,000 in one year with just organic search traffic.

In this video, Joe shares how he and his team achieved this feat…

In this episode, you’ll discover

• The types of BOFU content that generate sales
• How they write this BOFU content
• How to couple content marketing CRO with SEO
• Cognism’s backlink strategy
• And so much more

Resources mentioned in this episode

Joe Barron’s LinkedIn

Cognism