Do you know what the best social media and marketing tools are? Are you using the right social media tools and services to build your online presence?
There are so many easily available online services and tools. It can be hard for you to unearth the right ones.
When I started out, I wish I knew the best tools and services to build my online presence. As I was very cautious back then with an extremely tight budget, I made the mistake of using the cheapest of the cheapest ones I could find as I had no one to guide me the right way. This affected my results. I wish I knew the right tools to use. This doesn’t mean that you shouldn’t go with the cheapest or that you should go with the most expensive tools. You should go with the ones that best suit your business and needs.
To make it easy for you to find the best tools and services I have created a list of resources that I highly recommend to help build your social media and online presence. Many of these tools have been instrumental in helping me construct my websites, blogs and social media presence.
Note: The links to some of the products and services below are affiliate links. So when you make a purchase, I will receive a commission at no additional cost to you. You will only find information and links to products I believe in as I want my readers to get the best experience and results. This is one of the reasons why I keep the blog ad free.
Social Media Tools and Services:
Tailwind: Tailwind is a powerful social media marketing tool that lets you schedule images on Pinterest and Instagram. It’s got several advanced features that make it easy to find content and schedule them. I use it to manage my Pinterest page and the pages of my clients. It has saved me so much time.
Its detailed analytics will show you the best times to post and what type of posts drives the highest engagement. It has many more integrations and advanced features get you great results with visual social media marketing quickly. Checkout Tailwind for Free. You can learn how to get the most out of Tailwind by reading my post How to Use Tailwind to Schedule to Pinterest and Instagram.
WP Engine: One of my biggest regrets is that when I started this blog I went with a cheap hosting service. Turns out it was cheap for a reason. My site took ages to load and it regularly crashed.
Switching to WordPress managed hosting later made a massive difference. As soon as I did this my site loaded quickly. This resulted in more traffic from search engines as loading time is a ranking factor. It also increased social media traffic and the overall conversion rate of my site as fewer people abandoned it. My site never crashes.
If you are frustrated with your host, I recommend that you move to WP Engine as I use it for this blog. When you sign up for WP Engine you also get free access to 35 premium WordPress themes from StudioPress. My blog is designed with a StudioPress theme as well.
Use my special link to get 20% off your first month on WP Engine. If you sign up for an annual plan you also get 4 free months.
Email Tools and Services:
Drip: For my email marketing I use Drip. It’s very easy to use and allows me to automate several tasks. I used to use Aweber, but I moved to Drip because I needed features like advanced automations and lead scoring that allowed me to grow and nurture my list of subscribers better.
OptinMonster: To convert maximum website visitors into email subscribers I use Optinmonster. It powers my popups and other optin forms. It can be added to any website. They will be introducing many more new features soon that will let you create landing pages, fomo campaigns and more.
Leadpages: To create landing pages I use Leadpages. Its drag and drop builder and templates make it easy to set up any landing page quickly. I have used them to create lead magnet landing pages, consultation pages and product pages.
Scribd: I like to read. An app I regularly use to find books is Scribd. Here you can read an unlimited number of e-books. You will find over a million audiobooks, e-books and magazines. And there are over 60 million documents. There are both fiction and nonfiction titles. I like listening to their audiobooks when I am travelling or working out. You can access them both via your desktop and mobile devices.
Use this special link to get the first 2 months for free.