Whether you’ve been running a content marketing campaign for months or years, you might be surprised to learn a few facts you don’t know. Take a look at these five little known realities which relate to the content you’re creating and use them to boost your content marketing strategy…
In the midst of building their presence on the top social media like Facebook, Twitter, Pinterest, Linkedin, etc. and then experimenting with the latest ones, many blog owners forget about the importance of email and the necessity to build a list.
Email can be a valuable asset to any blog or business as according to Monetate it has a better conversion rate than social media and online search. It also helps you drive more website traffic and blogs can make some extra revenue by including an ad in their email newsletter. I have written how Social Media Examiner earns really good revenue through email in my post How to Get More Than 200,000 Email Subscribers in Less Than 4 Years. This makes building an email list essential.
I have gone around the web and found seven statistics that can help you rapidly increase your blog email subscribers. Check them out below…
What factors help you build a better blog? I would like your help answering this question.
I am conducting a survey on the factors that play a role in creating great blogs that people enjoy reading. The results of this survey will be published in an infographic so that everyone can use them to build better blogs. Please take part in the survey and answer a few questions about blogs? It should only take a few minutes.
The results of the survey are out. Click here to check out the results…
Thank you so much for your help.
There are a lot of wonderful people and businesses who share helpful social media tips on Pinterest. Following them will help you get a hold of the latest and best content which can help you stay up-to-date and find the latest marketing tips to promote your business.
I have compiled a list that consists of people (profiles) and businesses (pages) you must follow on Pinterest to obtain some great content on marketing. I have also included some Pinterest boards and a few blogs. Check them out below…
After finding a clear relationship between social media and SEO, the results of which were published in this infographic (1st part), I decided to delve down and look more deeply into the relationship between SEO and a specific social media – blogs.
I wanted to find out what types of blog posts attract more backlinks and if other social networks played any role in them. So I collected data from blog posts and analysed and compared them against each other to see if there was a relationship. You can find my results in the infographic below.
People interested in creating SEO friendly blog posts that can attract more backlinks will find this infographic helpful.
Does your blog traffic decrease on the weekend? Would you like to attract more people to your blog over the weekend?
Most blogs will usually see a dip in traffic over the weekend. This is probably because there are fewer people online and at work. Here’s a discussion on Quora on blog traffic over the weekends with lots of graphs and examples. As you can see, this is a common problem. But it can be solved by attracting more visitors by taking some simple steps. Here’s how you can do it…
Content marketing has become immensely popular over the past few years. It’s not only been small businesses that have adapted and taken advantage of it, but big brands too. As with everything, some of these campaigns have failed while some have succeeded. I have listed out 10 brands that have successfully implemented content marketing and explained what they have done right that has helped them flourish…
Whether you want to market your company with inbound marketing, social media, outbound marketing or any other type of marketing, the first thing you need to do is to figure out your target audience. Your target audience is who you market to. Your target audience doesn’t care about who you are, what you do or what your product does. What they care about is how you or your product or service can help them solve their problems and perform better.
Before you start marketing you need figure out who your target audience are and what their likes and dislikes are, what keeps them up at night, what’s the best time and method to reach them by, etc.
With the internet and a little imagination you can perform research and find out all about your target audience with ease.
Below are a list of 6 methods and techniques, which can help you find out more about your target audience:-
1. Make use of Surveys:
Surveys can be a great tool to find out more about your target audience. You can send surveys directly to your target audience’s emails and find out a lot about them. Your survey can be a mixture of multiple choice questions and questions that require the reader to type in long answers. There are many free survey services like Survey Monkey, Kwik Surveys, Free Online Surveys, etc. Some of these services are completely free and some of them require you to sign up for a plan to use all their features.