Inbound Marketing | Social Marketing Writing

11 Ways to Stop Bleeding Social Media Followers

April 30, 2013 by Mitt Ray 1 Comment

Would you like to stop losing social media followers?

Having many social media followers isn’t just about gaining them it’s also about not losing them. Even the smallest of mistakes can drive followers away. But if you don’t disappoint them and keep them happy they will stay on as your followers for a really long time and all the hard work you have put in gaining them won’t go to waste. Below will find steps you should take and mistakes you should avoid that will help you retain hard earned followers…

4 Ways to Boost Blog Traffic on the Weekend

April 20, 2013 by Mitt Ray 2 Comments

Does your blog traffic decrease on the weekend? Would you like to attract more people to your blog over the weekend?

Most blogs will usually see a dip in traffic over the weekend. This is probably because there are fewer people online and at work. Here’s a discussion on Quora on blog traffic over the weekends with lots of graphs and examples. As you can see, this is a common problem. But it can be solved by attracting more visitors by taking some simple steps. Here’s how you can do it…

10 Ways to Find Great Content to Share on Social Media

March 28, 2013 by Mitt Ray 1 Comment

Would you like to quickly and easily find quality content that can be shared across various social networks?

Sharing a lot of useful content is a vital part of networking. You need to not only share content you create, but those others create too. As it can help you build influence and make you the go to person on the web to find content on the topic you specialize in (share). This can help you attract new followers, build relationships and generate sales and leads.

So make use of all the tips mentioned in the article below and look for helpful content to share with your audience everyday…

1. Browse Through Social Media:

Of course the best place to find content to share on social media is on social media itself. There are millions of people on these sites sharing tons of content. If you can figure out a way to get hold of this content, you should have an endless supply to share. Below are some tips on how to find quality content on various social networks…

6 Content Marketing Infographcs You Must Read

March 23, 2013 by Mitt Ray 2 Comments

Content marketing is essential for a successful social media campaign. Businesses need to create and publish quality content in the form of blog posts, white papers, case studies, ebooks, infographics, etc. They can then share this content across various social networks to help drive engagement, increase website traffic, build trust and then generate sales and leads.

To help you craft content to take advantage of all the benefits mentioned above I have collected a few quality infographics and published them below. You will learn a lot of useful tips ranging from content marketing statistics, what works, what you need to create, how to create it, how to optimize it for SEO, measure ROI etc. from this collection…

1. The Anatomy of Content Marketing

13 Tips to Crafting Mind Grabbing Headlines for Your Content

March 21, 2013 by Mitt Ray 2 Comments

Would you like to learn the secrets to crafting powerful headlines?

A good headline is the requisite to writing effective content as it is the first thing the reader sees. If it isn’t written properly then the reader will ignore your content and all your effort in writing it will go to waste, but if it is well written more people will read it. Even poorly written content can get more readers if they have a good headline. So to help you craft headlines that will convince more people to read your content I have listed out 13 tips below…

1. Mention a Benefit:

People read content that is going to benefit them in some way. It could be to help them solve a problem, to help them understand why taking a certain step is important, etc. So mentioning a benefit in the headline could convince them to read the rest of content to help them learn more about this benefit. So go through your content and find the most important benefit your audience will be interested in and add it to your headline.

How to Get More than 200,000 Email Subscribers in Less than 4 Years

March 14, 2013 by Mitt Ray 2 Comments

Wouldn’t it be nice to have over 200,000 email subscribers for your blog?

One blog that can boast this number is Social Media Examiner, which has recently achieved this milestone. Ever since they started their blog, they have focused on gaining more email subscribers, which has helped them achieve this feat and the number continues to grow quite rapidly.

Benefits of having many subscribers:-

Having 200,000 email subscribers can be highly beneficial in increasing website traffic, as you can send out blog updates asking people to check out posts on your blog. And as Social Media Examiner’s editors post articles six days a week and send out updates every time they post, they can expect massive amounts of traffic every time, even if only a tiny amount of subscribers check the post. All these subscribers have also helped them boost their revenue through newsletter sponsorship, as their founder, Michael Stelzner, has mentioned in this interview. For each newsletter ad, they charge a minimum of $5,000. You can also use your newsletter to build stronger relationships with your audience and eventually convert them into customers.

3 Infographics on How to Get Social Timing Right [Study]

March 6, 2013 by Mitt Ray 8 Comments

It’s a busy world out there. People are only free at certain times of the day. They check their email, read and share content at these times. It’s important for you to know what these key times are in order to help your content receive maximum exposure. You need to determine the best time to publish your posts, email your newsletters/blog updates and the best time to share them on various social networks in order to reach your audience.

So take a look at all the three infographics (of this three part series) from Kissmetrics below which are filled with helpful data that can boost your content marketing strategy.

15 Indispensable WordPress Plugins

March 1, 2013 by Mitt Ray 2 Comments

WordPress is a fantastic blogging platform. I use it for all of my blogs. Some of the tools that make it so amazing are the various plugins – they can be used to improve blog performance, optimize it for mobile viewing, better SEO for your content, and lots of other wonderful things. I have listed some important WordPress plugins below that are absolutely necessary to help you run a powerful blog…

1. All in one SEO Pack:

10 Brands Flourishing With Content Marketing

February 7, 2013 by Mitt Ray 2 Comments

Content marketing has become immensely popular over the past few years. It’s not only been small businesses that have adapted and taken advantage of it, but big brands too. As with everything, some of these campaigns have failed while some have succeeded. I have listed out 10 brands that have successfully implemented content marketing and explained what they have done right that has helped them flourish…

1. Radian6:

5 Reasons Why Your Business Should Keep A Blog

January 21, 2013 by Natalie Hamlin Leave a Comment

This is a guest post by Natalie Hamlin of Increase Visibility.

What if those mere minutes could be the key to connecting your business with an intently-listening audience?

Working in the digital-media sphere, any Internet guru can tell you that content is the key to gaining listeners, and there are a ton of businesses that haven’t gotten the memo yet. For all you companies that have a dedicated blogger on your team, here’s an imaginary gold star. For companies that haven’t yet jumped on the blogging bandwagon, listen to these five reasons why your business needs an up-to-date blog:-

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