Content marketing is essential for a successful social media campaign. Businesses need to create and publish quality content in the form of blog posts, white papers, case studies, ebooks, infographics, etc. They can then share this content across various social networks to help drive engagement, increase website traffic, build trust and then generate sales and leads.
To help you craft content to take advantage of all the benefits mentioned above I have collected a few quality infographics and published them below. You will learn a lot of useful tips ranging from content marketing statistics, what works, what you need to create, how to create it, how to optimize it for SEO, measure ROI etc. from this collection…
1. The Anatomy of Content Marketing
2. 22 Ways to Create Content
3. How to Make Content Marketing Drive Local SEO
4. Understanding Viral Content Marketing
5. The State of Mobile Content Marketing
6. Measuring Content Marketing ROI
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Do you use content marketing to promote your business? Have you got any tips you would like to share with us? Please leave your comments below.