• Renee Ranjani Shuman

    LOVE IT. This is all so true. I’ve started gaining a much better following by changing which camera with which I take my photos, editing with VSCO, tagging appropriately, and adding content that with a look that mimics IG users with big followings. BC I post mostly about food, natural light is essential. I haven’t done the whole “insipirational quote” thing or the “photos against a simple background” thing, but perhaps I’ll start. If you’re consistent (post every day) and genuine, visibility increases 10 fold over a couple of months. Thanks for the article Shanna. <3

    • http://foodloveswriting.com/ Shanna

      Tagging is something I’m still curious about, and I’d love to learn how to use it best. But your comment also brings about another good element to Instagram (or any social media) use: engagement. One thing you do super well is engage with the Instagram community — That’d be an excellent tip #5.

      • Renee Ranjani Shuman

        Very good point. Engagement is really the key to almost all Social Media platforms. It can feel awkward starting out because you’re essentially talking or posting pictures to/for yourself and the rest of the empty internet. But that awkwardness subsides the more you engage with others — actively liking and commenting on other people’s posts & following users that you admire (and who have a good ratio of followers to follows).

        And tagging is a weird game. I was tagging an annoyingly large amount and just yesterday stopped tagging as much — just key tags like #vsco #vscocam #glutenfree — and I’m still getting about the same amount of likes.