3 Content Marketing Lessons from the Oscars

 

This is a guest post by Lisa Zatulovsky of Straight North.

3 Content Marketing Lessons from the Oscars

The gowns, the jewels, the barrage of celebrities – all were front and center at the 2014 Oscars. But beyond the glitter and glamour, what can marketers learn from this event that benefits their companies? From fashion to food, here are three lessons learned from the Oscars to incorporate into your content marketing strategy…

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15+ Ways to Lose Your Twitter Followers [Infographic]

 

15+ Ways to Lose Your Twitter Followers [Infographic]

Would you like to keep your Twitter followers?

Having more Twitter followers isn’t just about gaining them, but it’s also about keeping the current ones. When you take steps to keep your current ones happy, it will also help you get more engagement through retweets, favourites and responses. Here is a great infographic from DK New Media on reasons why people unfollow on Twitter. It contains a lot of statistics on why people would unfollow someone on Twitter. Check it out below and use it to keep your Twitter followers…

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11 Vital Points of a Social Media Marketing Plan

11 Vital Points of a Social Media Marketing PlanHave you got a social media marketing plan? Would you like to learn how to create one?

There is no question that social media is an effective and powerful tool for business and product marketing. Everyone can now be found on Facebook or Twitter or both; and even those who proudly say they use neither can be influenced by friends and acquaintances who are active on social media. Either way, anyone living in a modern community can truly be reached by social media marketing.

The medium here is social media, but the basic principles of marketing are pretty much the same. There is still a target market, a product or service to be promoted, a brand name whose authority needs to be established, and even the necessity of an attraction or entertainment factor. Check all the 11 vital points of a successful social media marketing plan below… [Read more...]

4 Social Media Tools to Help You Generate Leads That Pay Now and in the Future

 

4 Social Media Tools to Help You Generate Leads That Pay Now and in the Future

Are you using social media to generate leads? Would you like to learn about tools that can simplify generating leads through social media?

There are thousands of useful social media tools and apps on the web and they do such wonderful things, that running a business is both simpler, and inexpensive. Some of the most important of these tools are the ones that can help you generate leads. As leads are the key to earning revenue that can help your business survive. So I have shared 4 social media tools to help you generate leads below…

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4 Social Media Blunders Every Company Makes (And How to Avoid Them)

 

This is a guest post by Elliot Martinez.

 4 Social Media Blunders Every Company Makes (And How to Avoid Them)

Would you like to avoid social media blunders?

Many companies unknowingly make social media blunders. Learning about these four common problems and how to avoid them could help you steer clear of a social media nightmare. So here are four common social media blunders and tips on how to avoid them…

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Top 10 Social Media Infographics of 2013

 

Top 10 Social Media Infographics of 2013

Last year, we published many social media infographics on Social Marketing Writing, created by both us and others. Most of them proved to be quite popular. So I compiled a list of the 10 most popular social media infographics created and published by us on the blog. Check them out below…

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Best and Worst Times and Days to Post Your Social Media Updates [Infographic]

 

Perfect Time to Post Your Social Media Updates [Infographic]

Posting your social media updates at the right times is the key to improving your presence on any social network. All social media aren’t the same. Each social network has different kinds of users and their daily activities vary. They use these networks at various times and days to engage with the updates published. To attain maximum engagement on your accounts you need to find out what these times are and then schedule your posts accordingly. You also need to figure out the best days to publish them.

To help you with this, I have created a single infographic that contains the best times and days to publish your social media updates in order for them to receive the highest exposure. I have included the networks Facebook, Google+, Twitter, Linkedin, Pinterest and Tumblr. So check out what the best times and days to post your social media updates on these different networks are and schedule your posts accordingly…

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How to Thrive on Social Media With Images [Infographic]


How to Thrive on Social Media With Images Cover

Images have become an important part of social media. On social networks like Facebook and Twitter, images drive the highest engagement by getting more ‘Likes’ and ‘retweets’, respectively. Images are also the reason why social networks like Tumblr, Pinterest, and Instagram have become very popular. This makes it really important for you to use images in your social media campaigns.

To help you with this I have created an infographic on how to thrive on social media with images. In this infographic I have included tips on choosing the right social networks, the types of images you need to share and other tips like factors that can give your images more exposure. Please take a look at it below… 

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