Tumblr for Business: The Ultimate Guide to Getting Started

 

This is a guest post by Shanna Mallon of Straight NorthTumblr for Business The Ultimate Guide to Getting Started

Are you using Tumblr for business?

If you’re like a lot of marketing professionals, the most you know about Tumblr is the links you’ve clicked to it from Pinterest. But beyond that, does Tumblr matter? Should you be on it? Why or why not? If you use it, what benefits could it provide?  And how do you use it? To help answer those questions and to clear up Tumblr misunderstandings take a look below…

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5 SEO Infographics to Magnify Your Search Engine Presence

 

5 SEO Infographics to Magnify Your Search Engines Presence

Would you like to drive more website traffic? Are you getting sufficient traffic from search engines?

For driving more website traffic, one of the main aspects businesses should focus on is SEO. When you search engine optimize your website, you make it search ready and this helps it appear higher in search results, thereby helping it attract more traffic – a study by Optify also shows that the top three results together receive 58.4% of the traffic.

Top Sites Get All the Clicks

This makes the SEO of your website essential.

There are many components that contribute to the SEO of a website – you need to add keywords to the body of the content, to the meta-data and build links. All this might seem complicated and hard to digest quickly. So I have gone through the web and found some helpful infographics that can explain SEO and simplify the process of search engine optimizing your website. Check out all 5 SEO infographics below…

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How to Use StumbleUpon to Increase Website Traffic

 

This is a guest post by Shanna Mallon of Straight NorthHow to Use StumbleUpon to Increase Website Traffic

Would you like to use StumbleUpon to increase website traffic?

Everybody talks about using Facebook and Pinterest to build referral traffic—but what about StumbleUpon? In 2011, Forbes published findings that StumbleUpon had surpassed even Facebook as a source of social media traffic in the United States. While statistics change over time, one thing is certain: StumbleUpon is not a bookmarking site to overlook. So what do you need to know about this tool? How can using StumbleUpon build traffic on your website? Here are three steps and a few general guidelines to use StumbleUpon to increase website traffic…

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4 Common Twitter Mistakes You Must Avoid

This is a guest post by Susie Brown of FastUpFront.

4 Common Twitter Mistakes You Must Avoid

When it comes to Twitter, you’ve got a nice avatar, perfect profile and you’ve mastered your brand message, but what about how you share that message? Think about it this way: If Twitter were real life, what would your Twitter feed look like? There are some things that are ill advised to do in the Twitterverse. If you want to avoid your followers dropping like flies, the next time you feel a tweet coming on, consider avoiding these common Twitter mistakes… [Read more...]

6 Fantastic Stats to Kickstart Your Facebook Presence

 

6 Fantastic Stats to Kickstart Your Facebook Presence

Would you like to kickstart your Facebook presence?

There are hundreds and hundreds of Facebook stats and studies strewn all over the web – some are just interesting, some are very useful and some don’t make sense at all. It is necessary for you to find the useful stats and implement them in improving your Facebook presence. I have gone through the trouble of finding the most important stats that can kickstart your Facebook presence. Check out all of them below…

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How to Perform SEO on Your Website With Social Media [Infographic]

 

How to Perform SEO on Your Website With Social Media [Infographic]

Would you like to perform SEO on your website with social media?

SEO plays a key role in driving website traffic. In order to search engine optimize your website, you need to make your website content, search engine friendly, and build backlinks that increase your site’s credibility. Optimizing content on your website itself can be a simple step, but building quality backlinks from other websites is a difficult job. You will either need to invest a lot of time building them yourself, or hire an expert to do it.

There has also been a lot of discussion lately about how social media affects SEO, especially because of the recent Google search engine updates where social shares play an important role. This got me wondering if social media plays a role in SEO by helping websites attract backlinks, as well. So I performed a study by collecting data from websites and analysed and compared them against each other to find out if there was a relation. You can find my results in the infographic below.

Businesses, bloggers, marketers, and website owners who are looking for ways to increase traffic to their sites will find this study helpful, as you will learn how to attract more backlinks to your site, while simultaneously working on improving your social media presence.

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3 Ways to Use Pinterest to Learn More About Your Audience

 

3 Ways to Use Pinterest to Learn More About Your Audience

Would you like to use Pinterest to learn more about your audience?

One of the greatest things about Pinterest, is that you can use it to learn more about your audience. You don’t need to invest any money into buying new tools or time learning how to use them either. You can do it directly on Pinterest itself. Pinterest has several tools and features built into your page that make this possible.

You can then use the information gained about your audience to market to their needs across various social networks, not just on Pinterest. So here are three ways to use Pinterest to learn more about your audience…

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3 Infographics for Running Magnetic Facebook Contests

 

3 Infographics for Running Magnetic Facebook Contests

Would you like to run magnetic Facebook contests?

Contests are an important component to running an effective Facebook page. They can increase engagement, get you more likes, increase website traffic, drive sales, etc. But running a contest on Facebook isn’t as simple as you think. You don’t just choose a random prize and target and work towards it aimlessly by launching a contest out of the blue. Facebook contests have to be planned in advance and run accordingly throughout the course of the contest. You need to first make a goal and work towards achieving it by building the perfect app, promoting the campaign, choosing a relevant prize, targeting an audience, etc.

This will help you attract an audience who will not only drive engagement, but will also be more likely to buy your products or use your services in the future. Here is a fantastic post, by Curt Finch (on Mashable), on running effective social media contests.

So if you are eager on running magnetic Facebook contests that will help you attract targeted fans, make sure you check out all the 3 essential infographics by ShortStack below…

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3 Sure Fire Ways to Increase LinkedIn Credibility

 

3 Sure Fire Ways to Increase Linkedin Credibility

Do you use Linkedin to generate leads? Would you like to increase Linkedin credibility?

According to a study by Hubspot Linkedin is the best lead generator, performing better than Facebook and Twitter.

Linkedin Best Lead Generator

This makes it necessary for you to get more active on Linkedin. For generating leads the first thing you need to do is increase your credibility as people will only work with you if they can be sure that you are trustworthy and up to the mark. So here are some simple tips that will help you increase Linkedin credibility…

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