3 Content Marketing Lessons from the Oscars

 

This is a guest post by Lisa Zatulovsky of Straight North.

3 Content Marketing Lessons from the Oscars

Did you get any content marketing lessons while watching the oscars?

The gowns, the jewels, the barrage of celebrities – all were front and center at the 2014 Oscars. But beyond the glitter and glamour, what can marketers learn from this event that benefits their companies? From fashion to food, here are three content marketing lessons learned from the Oscars to incorporate into your strategy…

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6 Tips to Make Your Blog Posts More Readable

 

6 Tips to Make Your Blog Posts More Readable

Would you like to make your blog posts more readable?

The key to building a successful blog is to make it all about the reader, if you can create something that they will enjoy and find helpful, they will visit your blog, read your posts and share them with their friends and followers. Quality content isn’t just about the way you write it, but it also about the way you display it. It needs to be easy to read and navigate through. Here are some quick tips to make your blog posts more readable…

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4 WordPress Plugins to Optimize Your Blog for Pinterest

 

4 WordPress Plugins to Optimize Your Blog for Pinterest

Did you optimize your blog for Pinterest? Are you using Pinterest to promote your blog?

Blog owners should seriously consider driving more website traffic with Pinterest as Pinterest is known for its ability to drive visitors.

Pinterest Drives More Traffic Than Reddit, Youtube, Linkedin, Google+ and MySpace

It drives more traffic than Reddit, Youtube, Linkedin, Google+ and MySpace. If your blog runs on WordPress, optimizing it for Pinterest should be extremely easy as there are several plugins that can help you with this. In fact, there are scores and scores of them. To help you find the most useful ones I have written this post which contains 4 WordPress plugins and a few more I have used (and would like to use) to optimize my blog for Pinterest. You should use them too to optimize your blog for Pinterest…

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5 Things You Might Not Know About Content Marketing

 

This is a guest post by Shanna Mallon of Straight North.

5 Things You Might Not Know About Content Marketing

Whether you’ve been running a content marketing campaign for months or years, you might be surprised to learn a few facts you don’t know. Take a look at these five little known realities which relate to the content you’re creating and use them to boost your content marketing strategy…

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How to Build a Credible Blog [Infographic]

 

[Infographic] How to Build a Credible Blog

Would you like to learn how to build a credible blog?  Would you like people to return to your blog again and again?

A great way to build credibility online is by blogging. Blogging helps people and businesses reach their audience and display their expertise and skills. But credibility isn’t something that can be attained instantly. As with everything, certain factors play a key role in making a blog trustworthy.

I wanted to find out what these factors are. So I conducted a survey in which bloggers, marketers and business owners took part and provided answers on the roles played by content, social media, RSS, comments, etc. in building credible blogs. I displayed the results graphically in an infographic. Check them out below and use the results to build a credible blog…

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